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The Swallow at the Hollow “Countrified Rock for Research”

November 15, 2004
By Trina Stokes

Wow, Tamra Cantore really outdid herself and this is just the first of more to come. The first annual “Countrified Rock for Research took place on November 15th with one of the hottest songwriter/entertainers in country music today-Jeffrey Steele.

Jeffrey Steele, who recently signed a recording contract with independent record label, Lofton Creek, rocked The Swallow at the Hollow in Roswell, GA (an Atlanta suburb) where singer/songwriters frequently come to entertain the locals. This event could not have been more successful. Over 150 neighbors, friends, family members, and colleagues from the Weather Channel attended this Monday evening concert and raised over $30,000 for the Parkinson's Unity Walk (100% of which will go toward research.)

You may not think you know Jeffrey Steele’s songs, but you are probably already a fan. His songs have been recorded by the biggest stars in country music today; such as Faith Hill, “When the lights go down,” Tim McGraw, “The Cowboy in me,” Trace Atkins, “I’m Trying,” Rascal Flatts, “These Days,” Montgomery Gentry, “My Town” and “Gone” (which recently premiered on the CMA awards), just to name a few.

Along with the 3 1⁄2 hour concert and live and silent auctions, the crowd savored The Swallow’s famous Southern Barbecue, Ribs, Macaroni and Cheese, Cole Slaw, Biscuits and Banana Pudding.

It didn’t stop there. During the live auction—Jim Cantore was the perfect auctioneer—when two attendees were determined to win Jim’s Gortex “Stormtracker” Jacket, he offered up one of his “field-worn” jackets so everyone went home happy! Other auction items included spectacular mountain top getaways, golf clubs, an unbelievable Hollywood movie collection, Spin City Collections autographed by Michael J. Fox, autographed Braves collectibles and limited edition NASCAR collectibles donated by the Cantores’ friend, 2000 Nextel Cup Champion Bobby Labonte, his sponsors and associates.

“After having met Jeffrey Steele through a neighborhood friend over a year ago, at an August performance at the Swallow, it was actually Jeffrey Steele’s idea to put on a concert to benefit Parkinson’s research. He is a very genuine and caring individual; living up to the words of a soon-to-be released song he wrote called, “Help Somebody if You Can.” Tamra, her neighbor (Julie Shirley) and Paul Doster (the owner of The Swallow at the Hollow) worked closely to put this event together in under 3 months. The money raised will be credited to her Team—Team Cantore.

Thank you Tamra!

Ann, Jody, Tamra
Jeffrey Steele
The Girls
Silent Auction
The Crowd
"I think we heard $500!"

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